First look: Audi destroys the vampire party in upcoming Super Bowl spot.

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Venables Bell & Partners has just released their Super Bowl spot for Audi - and it's a good one. In the Twilight-ish, vampire-filled commercial the new Audi headlights aren't really the life of the party.

We predict this to be one of the best Super Bowl spots out there. It's funny, memorable, taps into the vampire pop culture explosion and communicates a consumer benefit. It's also got a great Echo and the Bunnymen soundtrack. Nice work as usual from VBP.

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