32 Under 32: Katie Ramp

By Egotist / /

Meet Katie Ramp, Director of Talent at Heat and the first of our daily interviews with the talented San Francisco advertising and marketing people chosen as our 32 Under 32.


Congrats on being chosen as one of the top 32 advertising and marketing professionals under 32. We selected people who really go above and beyond in their work. How do you think you approach your job differently than other people?

I approach my work at Heat as not just a job, but a lifestyle. I look forward to coming in to work and doing what I do every day, and I carry that enthusiasm and positivity for Heat outside of the office and into my daily life. When I come across something amazingly creative and inspirational, I want to find out who created it and meet them.

What kind of accounts/projects are you working on these days?

I touch everything that comes through the agency, working on every account and with every person. Right now, I am leading up a Cultural Initiative to help Heat be an even greater place for its employees and within the ad community. For example, I’m thinking that new employees must get licked on the face by every dog in the office in order to become one of the pack.

What is it about where you currently work that really pushes you to be better?

The expectation of accountability, responsibility, and being surrounded by really talented and very kind people.

In thinking over your career so far, what work had made you the proudest?

Stepping into a role where I have an impact on the strategic direction of the agency. I love that the decisions I make and conversations I participate in have an impact on the business.

We hear you volunteer with Muttville. Tell us about that.

Muttville is an organization that rescues senior dogs from shelters and pounds around the state, treats any health issues –– and match-makes them with their new forever homes. I just started volunteering with them, and am looking forward to helping with community outreach events, dog care and marketing tactics.

Here’s a ridiculously clichéd interview question for you: Where do you see yourself in 10 years?

10 years? How about next weekend? Ha. Maybe renting kayaks in a hut on Kauai. That sounds pretty nice.

This might be tough, but here’s your chance to give a shout out to one person who has helped you get to where you are today. Go.

Liza Bobrow, Heat’s Director of Operations, has been my cheerleader, wise voice of guidance and partner in many Heat initiatives. She has no doubt helped me get to where I am today!