What I Learned in 2020 – Dava Guthmiller, Noise 13.

by / December 18, 2020 /

In 2020, Noise 13, the branding and design company I founded, marked its 20th anniversary. We had Big Plans for a party with a guest list that included current and former team members, mentors and partners, and a roster of clients that would make any business owner proud.

Then, well, 2020.

We weren’t the only company that was forced to pivot. Despite our disappointments, I’ve come to realize this crazy year provided us with opportunities [Read More]

What I Learned In 2020 – Adrienne Johnson, BSSP

by / December 17, 2020 /

This year has been possibly the most interesting one we’ve all lived through. At times, 2020 has felt like living in a demonstration of Murphy’s Law and at other times it has been a year of awe-inspiring innovation.

With a Presidential election year wrapped up in a global pandemic, so many of the newsworthy moments that would’ve defined any other year felt completely trapped in a vortex. At BSSP, to better understand what genuine[Read More]

What I Learned in 2020 – Tyler Hampton, Lumberyard Productions

by / December 16, 2020 /

A couple of months before all hell broke loose in March, I started a new gig. Perfect timing. I left my cozy Aeron at Venables Bell + Partners and took the elevator down to Lumberyard (VB+Ps production house) to head up creative and help drive new business. I was forced to learn a lot quickly, but I also got to relearn a lot of the things that made me love this business in the first place.

I learned to love small budgets and fast timelines again. I began my career at creative boutique[Read More]

What I Learned in 2020 – Duncan Channon

by / December 14, 2020 /

It's the end of the year (finally). And you know what that means - another year of our popular series, "What I learned in 2020." With the last 12 months being such a shit show, we're super curious to hear what nuggets of wisdom everyone has picked up along the way. Keep checking back through the end of the year for more. We're kicking it off with a piece from John Kovacevich, ECD at Duncan Channon, and some friends.


 

So...that happened. 2020 has been a p[Read More]

Need Inspiration? Firewood Creatives Sound Off on What Makes Things Spark

by / May 12, 2020 /

I used to think I needed a muse. Growing up, I loved the electric moments when inspiration struck… which were often in class! Imagine a scrawny, bespectacled kid quietly flipping to the back of her math notebook to scribble out the next chapter of her latest novel and you’ll have a pretty good picture of my childhood from ages 8 to 13. Because, you know, as a creative writer, when the muse calls, you need to answer. Right? How Homeric.

Fast-forward 15 years or so and I’m a full-[Read More]

How Brands Can Respond To A Crisis With Empathy

by / May 4, 2020 /

A public crisis often results in a call to action. The COVID-19 pandemic is the latest and perhaps largest case in point, hitting every aspect of American society and prompting the need for aid, whether it comes from federal and state government agencies, or from a small restaurant owner serving free meals to the unemployed and homeless.

Some well-known U.S. brands are helping, too, illuminating different ways businesses c[Read More]

Creativity Amid Crisis: 4 Ways Marketers Can Navigate Outbreaks and Uncertainties

by / March 20, 2020 /

There’s no doubt that the COVID-19 coronavirus will continue to impact all of us—as individuals, family members, colleagues, and members of the global community. While we diligently wash our hands and take the necessary precautions to protect ourselves and our communities, we—as marketers—need to act upon the challenges already affecting some of our clients’ businesses. And there is much we can do about it.

There’s no denying that businesses across many industries are suff[Read More]

How to Hire a Creative

by / February 11, 2020 /

As someone who has spent nearly my entire career in ad agencies, I’ve hired my share of people. I know the kind of person I look for. I know the questions I like to ask. And I’d like to think I have a pretty good track record when it comes to finding creative folks. But I[Read More]