• Timber – a dating app for trees

    by / February 14, 2019 /

    Chain saw manufacturer Husqvarna wanted to celebrate and honor the love for the forest that’s shared by many of their users. So for for Valentine’s Day, they created the tongue-in-cheek "Timber" - a dating service matching tree lovers with beautiful trees around the globe.

    Instead of swiping between lovesick singles, you get different trees that each have their own profiles. The California Redwood, for example, brags about its size, and The Ol’ Pine (sharing mindfulness quotes[Read More]

  • “AirDrop1” Surprised Fans at Nike’s Studio of Dreams in ATL

    by / February 7, 2019 /

    This is pretty sweet. As a part of Nike Football’s “Dreams Are Made Here” activation at Super Bowl LIII, Nike made it rain Air Force 1s [and jerseys] from the cloud with its first-ever shoe drop using AirDrop. The activation took place on Friday, Feb 1 at the brand’s “Studio of Dreams” space in Atlanta.

    So you’re in the studio checking out the experience. You get an AirDrop from “Nike Studio of Dreams.” Do you accept?[Read More]

  • Transparent House creates cool AR experience for Mountain Hardwear

    by / February 6, 2019 /

    At the recent Outdoor Retailer Snow Show in Denver, Mountain Hardwear unveiled an innovative Augmented Reality experience from SF's Transparent House, which earned a "Best in Show" award, from the editors of GearJunkie Magazine.

    Michael Tchong, principal of Ubercool Innovation raved "The development work of Transparent House in augmented reality heralds a new future of retail visualization - a mandatory feature in a world that caters to a surging wave of millennials and digital native[Read More]

  • GS&P brings Dali Back to Life

    by / January 24, 2019 /

    On the 30th Anniversary of Salvadori Dali’s death,Goodby Silverstein & Partners' “Dali Lives,” brings Dali back to life via artificial intelligence. Starting in April, visitors to the Dali Museum will have the opportunity to learn more about Dalí’s life and work from the person who knew him best: the artist himself.

    Using an artificial intelligence-based technique, the new “Dalí Lives” experience employ[Read More]

  • Noise 13 Brands the Future of Technology for Sysdig

    by / October 12, 2018 /

    San Francisco design firm Noise 13 branded the future of technology for Sysdig, an open source tech firm that provides monitoring and security for data containers.

    Noise 13's objective was to visualize the virtual—building a brand of highly technical digital products that’s brainy, but relatable. They created a visual system, including iconography and a full library of patterns and illustrations. Noise 13 also developed a system[Read More]

  • THE PEACE POINTER CREATES A MOMENT OF SECOND THOUGHT ON INTERNATIONAL DAY OF PEACE

    by / September 21, 2018 /

    Two Norwegian advertising creatives, John E. Njoki and Kim Follesøy-Thuen, have made a nonprofit campaign for today's International Day of Peace. The Campaign focuses on preventing online hatred.

    Over 25% of adolescents and teens have been bullied repeatedly on the internet because of their gender, race or sexual orientation. And with a soaring increase in hate, sexism and racism from online communities — all the way to the white house — it’s more im[Read More]

  • Noise 13 breaks new work for subscription car service Mobiliti

    by / September 7, 2018 /

    San Francisco creative agency Noise 13—who spearheaded all the design for UBER—is back with Detroit-based startup Mobiliti to launch a vehicle subscription service.

    Noise 13 founder and chief creative officer Dava Guthmiller led the strategy, identity, messaging and brand book assignment. It's some nice-looking work for what seems like an interesting client. We love seeing this kind of all-a[Read More]