Mekanism and Alaska Airlines Give Deals Based on the Surf

by thesanfranciscoegotist / November 6, 2019 /
Mekanism and Alaska Airlines have a cool, technology-centric campaign running that surfers will love. They're tapping into dynamic data to launch their first-ever fare sale powered by the ocean’s waves. In partnership with global surf forecasting site Surfline, the brand will kick off the “Swell Deals” campaign using data to generate discounts up to 30% off flights to Hawaii based on the height of forecasted waves around the island. The bigger the waves - the bi[Read More]
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Duncan Channon uses a very cool combo of technology and old school for Knotel campaign

by thesanfranciscoegotist / October 9, 2019 /
Duncan Channon is out with a new campaign for flexible workspace provider Knotel that calls out some big-name CEOs. The ads hit up the heads of companies such as Spotify, Verizon and Colgate-Palmolive with a personalized invitation to check out a virtual workspace Knotel has designed for them.

For three weeks beginning Oct 7, Knotel is driving a personalized billboard by the New York offices of eight companies. Each board includes a link to a customized landing pag[Read More]
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Presidential Headache

by thesanfranciscoegotist / August 21, 2019 /
Every time the president tweets, this machine dispenses an ibuprofen pill.

https://www.youtube.com/watch?v=4CdQNXgSAhc
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Partners in Crime launches campaign for new Firemans Light beer

by thesanfranciscoegotist / July 31, 2019 /
Real Ale Brewing Company (RABC) has launched its latest beer - Firemans Light - and SF shop Partners in Crime is out with marketing for the beverage.

The campaign features the tagline, ‘For All Y’all’ and includes an online film, animated videos, website, print ads, in-store signa[Read More]
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Even/Odd breaks new work for Lyft

by thesanfranciscoegotist / July 19, 2019 /
Even/Odd has just released “America is an Idea, not a Geography”, a bold and timely digital magazine of short films, photojournalism, and editorial on the culture of immigration, created for and alongside Lyft. The focus was on stories from communities most under threat due to current and proposed US policies.
Even/Odd handled all of the story research, casting, a[Read More]
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EVB DEBUTS FIRST CAMPAIGN FOR PANDA EXPRESS AT… COMIC-CON?

by thesanfranciscoegotist / July 19, 2019 /
EVB announced today the debut of the agency’s first major work for Panda Express. Comic-Con initially seemed like an odd place to launch the 11-week campaign, but the more we thought about it, the more it made sense.

The concept features a cute (but very mighty) “spokespepper,” Pep-Pep the Sichuan Wonderpepper, who needs their help traveling 11,888 miles from Chengdu, in China’s Sichuan Province, to Rosemead, California (where Panda Express is headquartered[Read More]
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EVB rebrands Rebellyous Foods

by thesanfranciscoegotist / June 13, 2019 /
EVB announced today the debut of a rebrand and positioning project for Rebellyous Foods (formerly Seattle Food Tech). Rebellyous Foods makes plant-based chicken nuggets, patties and chicken strips - and non-meat meat is certainly a hot commodity these days.

EVB undertook a complete rebrand for the company, coming up with the Rebellyous name, new logo, updated collateral, and the launch of a new website. There's also a series of taglines t[Read More]
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PLAY ONE CLUB’S PENCIL PONG

by thesanfranciscoegotist / May 20, 2019 /
The One show may be over for another year, but it doesn’t mean you can’t win a gold pencil before next year’s show. Just in time for Friday, Zulu Alpha Kilo created the online game Pencil Pong. By visiting the site on your mobile device and using it as the pong paddle controls, you can propel yourself up the creative ranks to win One Show gold. You start the game as an intern, move up to CCO. As your caree[Read More]
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