• Montblanc Sets Up Christmas Robot with Help of Studio Jean-Marc Gady

    by / November 28, 2018 / This is novel: Montblanc's new holiday window display features a "writing robot". In select boutiques throughout the world, the latest technology and traditional calligraphy are coming together to create giant wish lists, thanks to the help of Studio Jean-Marc Gady. As the robot moves back and forth the Montblanc pen it holds forms a classic holiday image, from snowflakes to ornaments. First unv[Read More]

  • BSSP and NBA 2K launch data-driven campaign

    by / November 21, 2018 / Bron’s on. Migos are on. Morning, noon and night, the world’s on. The players who want to be seen are on. NBA 2K19, and BSSP, launched their newest campaign yesterday – Everyone’s On, where they actually leverage in-game data to showcase highlights such as the number of 3’s scored, or how many times Jordan beat LeBron each day. We hate that the Lakers have won 291,342 championships [Read More]

  • Hub created life-sized blue whale from plastic for Monterey Bay Aquarium

    by / November 9, 2018 / The Monterey Bay Aquarium asked Hub San Francisco, their AOR, to come up with an idea that would “stop people” and make them think about the problem of plastic in the ocean. We think this giant blue whale will do the trick. The life-sized mammal - 82 feet long - was created out of locally-sourced plastic trash and debuted on October 13th near Golden Gate Bridge on Crissy Field. Based on the h[Read More]

  • Duncan Channon knows “Game Recognize Game”

    by / October 16, 2018 / We're both excited and sad for the Warriors’ final season playing at Oracle Arena in Oakland. But Duncan Channon's ‘Game Recognize Game’ work makes things a bit better. It's a dedicated campaign to recognize the famously loyal fans who’ve supported the Warriors across five decades of history. ‘Game Recognize Game’ celebrates the franchise’s legacy in Oakland through novel pairings of[Read More]

  • Hub Strategy and Communication breaks work for VIPKid

    by / October 10, 2018 / Hub Strategy and Communication just launched new US marketing efforts for global education company VIPKid with a re-brand and an integrated campaign. The city-by-city launch approach was led by Dallas/Forth Worth and most recently went live in Atlanta. Hub was hired to re-brand the company’s U.S. presence including messaging, visual identity, brand personality and all go-to-market materials. Hu[Read More]

  • Uber and Manifold build giant car radio stage to showcase Austin Uber driver/musicians

    by / October 8, 2018 / Uber's new line is "movement ignites opportunity." So what better way to provide opportunity to local Austin musicians (who also drive on the Uber platform) than to invite them to play their original music live on stage alongside one of the country’s largest music festivals. Uber Radio Live is a live music event featuring a larger-than-life car radio stage. Before and after special pop-up perfo[Read More]

  • Freshworks Takes to the Streets and Skies with 360 Campaign from Funworks

    by / October 5, 2018 / Freshworks, who makes customer engagement software, decided to punk Salesforce during their biggest conference of the year, Dreamforce 2018. You may have seen the #Failsforce” blimp floating around the city or marching band out spreading their message. News of the blimp flooded social media, including a "Failsforceblimp" Twitter handle and Blimp Merch. It was all a part of Freshworks’ 'Hit [Read More]

  • Levi’s “Use Your Vote”

    by / September 25, 2018 / FCB West, in partnership with Levi’s, has launched a VOTE campaign developed to ensure that eligible voters can exercise their right to vote on November 6. This new movement reminds the world of the power a single vote can hold, and it encourages the public to get informed, get involved, get registered and get out to vote this fall, with the message: “Your vote is the ultimate use of your voic[Read More]