Hub and Wonder Workshop show kids that coding can be fun.

 

By Egotist / / Hub Strategy & Communication just broke some new work for Wonder Workshop. Wonder Workshop is a toy brand that has two products–Dash and Dot—robots that teach kids to code while they play. The national television campaign launched earlier this week. HUB SAN FRANCISCO / “RACHMANINOFF” :30 TV SPOT / CREDITS / 10-28-2016 RACHMANINOFF Ad Agency: Hub Strategy & Communication Director: DJ O’Neil Creative Directors: DJ O’Neil & Peter Judd Copywriter: Linda Birkenstock Account Director: Elaine Smith Agency Producer: Angelina Dilg Assistant Account Manager: Kimia Rahmati Production Company: Hub Strategy & Communication Director of Photography: Aaron Meister Editorial/Motion Graphics: Steve Tenaglia Colorist: Friday’s Films Music/Sound Design: Gadi Raz City: San Francisco Country: US Agency Website: hubsanfrancisco.com HUB SAN FRANCISCO / “SWISS ALPS” :30 TV SPOT / CREDITS / 10-28-2016 SWISS ALPS Ad Agency: Hub Strategy & Communication Director: DJ O’Neil Creative Directors: DJ O’Neil & Peter Judd Copywriter: Elizabeth Blake Kelly Account Director: Elaine Smith Agency Producer: Angelina Dilg Assistant Account Manager: Kimia Rahmati Production Company: Hub Strategy & Communication Director of Photography: Aaron Meister Editorial/Motion Graphics: Steve Tenaglia Colorist: Friday’s Films Music/Sound Design: Gadi Raz City: San Francisco Country: US Agency Website: hubsanfrancisco.com

  1. Voice of Reason November 5, 2016

    The data just came in from our demographic research team...seems like this robot should be targeted at asshole WASPy moms and their over- scheduled, socially awkward tiny versions of themselves (also known as children)...ok creative team please come up with the whitest, most repulsive characters you can for these spots...you know basically write a script based on people you'd see at Trump rallies. Seems like they nailed it!

  2. Anonymous December 1, 2016

    The idea is funny the execution is a joke though. What happened Hub Strategy?

  3. Anonymous December 2, 2016

    Wow... awful directing and editing. Awful.