University of Phoenix Empowers Change in New Animated Spot from 180LA

 

By Egotist / / In a world hurtling toward an ever growing dependance on technology, tech is still an industry where women are sorely underrepresented. University of Phoenix recognizes that there is a gap in the ratio of women to men in technology, and they are committed to educating and inspiring women to understand that it’s never too late to pivot and learn new skills to compete in the ever changing world of tech. In this beautifully CG animated film, a struggling single mom finds herself at a crossroads as the labor workforce at her factory becomes unnecessary. She finds herself without a job and is floundering to see the path forward. Through the love of her children, she enrolls in an online course at Phoenix and is given what she needs to compete in the tech driven job market. Agency: 80LA. Directors: Dan&Jason.