By Egotist / / barrettSF has promoted Byron Wages to Senior Art Director and Phil Fattore to Senior Copywriter, Founder and Executive Creative Director Jamie Barrett announced today. “We don’t just hand out ‘senior’ titles, you really have to earn it here,” Jamie Barrett said in a statement. “In the past couple years, Byron and Phil have created defining and award-winning work for a number of our clients, from Bleacher Report to Cost Plus World Market to Humboldt Redwood.“ Wages and Fattore are already embracing their more senior roles. Wages has begun taking his dinner at 4:45 PM, and now complains regularly about the newfangled rock music that pipes out of the agency’s Sonos speakers. Fattore has started carrying large amounts of butterscotch hard candy in his pockets, and has traded his signature Nikes for a pair of light beige orthopedic walking shoes. The two can often be found concepting while feeding birds stale bread in the park, and arguing about whether Joe Louis or Rocky Marciano was the better boxer. When asked for comment, both Wages and Fattore were busy yelling at kids to get off their lawns.
Not sure if it's infamous, I think it's just famous.[Read More]
This concept has been done to death. SFMOMA just did a campaign with this concept a few months ago. Target's done this before too. The tag line [Read More]
Can I ask who the actors are from the can’t recall the 90’s advert![Read More]
The real disaster of this spot is the dress they decided to feature. Little House on the Prairie called and they want their dress back.[Read More]
The visuals are amazing but the script reeked of self congratulatory mindsets and was way too industry focussed. The spot[Read More]