By Egotist / / Hiring news today: Toby Petersen has been hired as Associate Creative Director / Art Director at Cutwater. Toby, who has experience as an Art Director, Motion Graphic Designer, Editor and Illustrator will work with Brawny, Sparkle and several other clients at Cutwater in his new role. Previously, Toby served as Creative Director at Gyro and as a Motion Graphic Designer at Fuel TV. In his roles, he created campaigns and content for brands including Cisco, Toshiba, Visa and HP. Congrats on the new hire.
This concept has been done to death. SFMOMA just did a campaign with this concept a few months ago. Target's done this before too. The tag line [Read More]
Can I ask who the actors are from the can’t recall the 90’s advert![Read More]
The real disaster of this spot is the dress they decided to feature. Little House on the Prairie called and they want their dress back.[Read More]
The visuals are amazing but the script reeked of self congratulatory mindsets and was way too industry focussed. The spot[Read More]
Zero emotional engagement with any of these spots. [Read More]