By Egotist / / Local shop Transparent House is out with a holiday-themed app that combines VR, SF and a snow globe to bring us some seasons greetings. “We used the exciting new ARkit from Apple to allow anyone to see ‘Transparent SF’ come to vibrant life in Augmented Reality on any flat surface,” TH’s president Denis Krylov says. “Our goal was to make this ‘AR snow globe’ entertaining and educational, while also presenting a fun canvas demonstrating how AR can be used to engage audiences of all ages in new ways.” Get the app (available for Apple iPhones 6 and newer) here. For Android phones, there is a great demo App (although it is not AR) available from the Play Store.
The Voice of Reason / barrettSF Compares Adirondack Chairs to Popsicles for Cost Plus
This concept has been done to death. SFMOMA just did a campaign with this concept a few months ago. Target's done this before too. The tag line [Read More]
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Can I ask who the actors are from the can’t recall the 90’s advert![Read More]
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The real disaster of this spot is the dress they decided to feature. Little House on the Prairie called and they want their dress back.[Read More]
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The visuals are amazing but the script reeked of self congratulatory mindsets and was way too industry focussed. The spot[Read More]
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Zero emotional engagement with any of these spots. [Read More]