By thesanfranciscoegotist / /
14 years ago, a friend of Heat found their iconic “Herbs Meats” sign at the Alameda flea market. He texted agency founder, Steve Stone, a photo and suggested unscrewing all the letters that don’t spell Heat and hang it in the agency lobby. The sign was bought and the rest is history. Well, until recently when the sign made a cross-country journey to Heat’s new SoHo offices.