By thesanfranciscoegotist / /
Wheelhouse Entertainment has announced an investment and partnership deal with digital content studio Portal A. They’ll be offering their combined resources – including Wheelhouse’s creative and large-scale production capabilities, industry relationships (including Jimmy Kimmel) and access to talent, and Portal A’s expertise in youth-driven and Millennial-focused content.
“Having looked seriously at a lot of digital companies, Portal A is a unicorn; their success is driven by the trifecta of client service, exquisite creative and unique culture – and they run a profitable business, which is rare in the wild west of digital,” said Wheelhouse founder Brent Montgomery.
Portal A founders Houghteling, Hasson and Blume said in a joint statement, “We started this company because we saw an opportunity to go against the grain of our industry and produce premium, breakthrough content for a new generation. A decade later, our work is seen by a global viewing audience and we’ve brought together the brightest team in digital entertainment, while the core values of the company remain the same. We’re thrilled to partner with Wheelhouse and visionary entrepreneurs like Brent Montgomery and Jimmy Kimmel, and are fired up for the next chapter.”
Congrats on the partnership.