By thesanfranciscoegotist / /
Mother’s Day was a little odd this year, thanks to COVID-19. But that didn’t stop Butler, Shine, Stern & Partners (BSSP) from launching their first ever Mother’s day spot for Rao’s Homemade that celebrated the homemade values we’ve all been taught by Mom. The spot focuses on how the worst of times bring out the best in us, highlighting examples of our ability to share, to be kind, to give and to love. Values that are passed down, in many cases, from mom.
The spot is running across the brand’s social channels – Facebook and Instagram – and is supported with paid social posts.