barrettSF and TuneIn launch new brand campaign

 

By thesanfranciscoegotist / /

Sreaming audio service TuneIn, along with their agency barrettSF, has launched “Hear, Here,” a timely new brand campaign to showcase all the ways audio serves as a companion to consumers in their everyday lives as the world finds its way forward amidst a pandemic. The campaign will run across digital and social platforms.

“Our research tells us that the average person spends half of their waking hours listening to audio, thus serving as a constant companion no matter what life brings,” said Ana Guillen, Senior Director of Marketing, TuneIn. “Whether in the car, working from home, gardening or cooking, TuneIn fits into our lives during countless moments throughout the day. This campaign makes TuneIn synonymous with these daily scenarios, and reminds consumers that they can connect with the world through TuneIn anywhere they are and whatever they may be doing.”

“The message to consumers is simple and clear – you can listen on TuneIn and visualize “where, why and when” to use TuneIn,” said Jamie Barrett, Executive Creative Director and co-founder of barrettSF. “We’ve designed the creative to meet the current moment, yet also evolve with the country as we find our way forward.”

 

Credits

TuneIn:

Ana Guillén – Sr. Director of Marketing

Ryan Auffenberg – Director of Marketing

Wil Corpus – Creative Director

Edgar Preciado – Production & Imaging Manager

Yani Qu – Motion Designer

barrettSF:

Jamie Barrett – Founder, Executive Creative Director

Patrick Kelly – Founder, Managing Director

Conor Duignan – Head of Production

Todd Eisner – Creative Director

Aryan Aminzadeh – Creative Director

Jen Hart – Associate Creative Director

Phil Fattore – Associate Creative Director

Claudia Solis – Designer

Charlotte Dugoni – Sr. Broadcast Producer

William de Ryk – Account Director

Ali Nimmo – Account Manager

Noah Aust – Editor

 

 

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