Mekanism and Peloton show that the best workouts are still at home.

 

By thesanfranciscoegotist / /

Look, just because we’re finally getting a handle on the pandemic doesn’t mean we all want to go back to sweaty, gross gyms. So Mekanism’s new Peloton campaign “Nothing Like Working Out From Home” reminds us you can still get a great workout without leaving your home.

“As things opened back up, we saw the opportunity to show how Peloton gives you a killer workout at home so you can enjoy life and never miss a beat,” said Ian Kovalik, Chief Creative Officer of Mekanism. “Awesome instructors, music, strength, cardio, yoga – even outdoor running – all come to life in the homes of this energized community. It’s the ecosystem of everything Peloton, and it’s more relevant now than ever.”

Peloton

SVP, Global Creative:Bryant Brennan

SVP, Global Head of Product Marketing:Karina Kogan

Senior Director of Global Product Marketing, Bike & Portfolio:Ryan Dillon-Curran

Director, Global Product Marketing:Ali Wiezbowski

Creative Director:Tim Wilson

Senior Product Marketing Manager – Bike: Megan Forster

Consumer Strategy and Insights Manager: Mehr Singh

Brand Manager: Julana Chondrasch

Senior Manager, Brand: Kathryn Wilson

Product Marketing Manager, Peloton Canada: Lindsey Leong

Brand Manager: Rachel Cohen

Senior Manager, Global Product Marketing (Bike): Courtney Foster

Senior Strategic Marketing Manager, Digital: Tatiana Urriaga-TenEyck

VP, Music Supervision & Programming: Tony Calandra

Music Supervisor: Shara Katz

Counsel, Marketing and Licensing: Hayley Lattman

Media Counsel: Alexandra Bear

Project Manager: Kathleen Harty

Senior Project Manager: Nick Rhodes

 

Mekanism

Chief Creative Officer: Ian Kovalik 

Executive Creative Director: Jillian Goger

Creative Director: Katrina Mustakas

Creative Director: Beth Kushner

Associate Creative Director:  Alex Riezebeek

Associate Creative Director:  Daniel Venegas

Copywriter: Justin Peele

Director of Project Management: Sean Gilleylen

 

Co-Founder & CEO:  Jason Harris

Managing Director: Tor Edwards

Brand Director: Tim Leathart

Brand Supervisor: Katie Gilbaugh 

Brand Manager: Elani Ruddock

Chief Strategy Officer: Ambika Pai

Group Strategy Director: Ben Phillips

Communications Strategy Director: Rachelle Avila

Associate Strategy Director: Asher Stamell

Associate Strategy Director: Maya Goldberg

 

Director of Production & Business Affairs: Kati Haberstock

Executive Producer: Mary Crosse

Producer: Kash Blagrove

Producer: Emily Jaslove 

Business Affairs Manager: Luke Richard

 

 

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