The Coca Cola polar bears are back – this time with AR cans


By Egotist / /

Ntropic’s sister company Tactic, have brought back the Coca Cola polar bears just in time for the holiday season. In addition to traditional advertising, they’ve created the Coca-Cola mobile app and specially marked AR-activated cans so you can unlocks several polar bear experiences, including a sledding scene inspired by Coke’s 2013 holiday ad, snowball fights and a holiday light show.


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