• Get tickets to tonight’s sold out panel – “Designing for Musicians”

    by / March 21, 2019 /

    Want to feel like a VIP? ASTRO Studios, the branding and product design shop in SF is hosting a panel discussion and pop-up in conjunction with the Letterform Archive called Designing for Musicians. Technically it's sold out, but we have a special hookup for you! Just contact Brett or Tom and tell 'em we sent you.

    The special panel discussion on designing for music projects from packaging to posters [Read More]

  • Portfolio Day is this SATURDAY, March 16th

    by / March 15, 2019 /

    Join AIGA for the largest and what is considered the most well-respected
    portfolio review on the West Coast. Whether you’re entering the job market
    for the first time, transitioning in your career, or want some sage advice,
    their reviewers are there for you to provide essential feedback. If you’re in
    the early stages of putting your portfolio together or just polishing it
    up, this is the perfect opportunity to speak to the experts about how to
    put[Read More]

  • This ad was made on LSD.

    by / February 7, 2019 /

    Ok, so yes, we kinda click-baited you. The ads in San Francisco area issues of Rolling Stone magazine, for Revive Kombucha, are printed on LSD blotter paper (LSD not included). Along with related wildpostings, especially around Haight-Ashbury, the ’60s throwback campaign is advertising agency TDA_Boulder’s first work for the new client.

    Each of the 26,000 7.5” x 7.5” blotter paper sheets is perforated into 900 .25” x .25” tabs, or “hits,” just lik[Read More]

  • Robinhood breaks new print campaign

    by / January 11, 2019 /

    Robinhood is an app that lets you "invest in stocks, ETFs, options, and cryptocurrencies, all commission-free, right from your phone or desktop." They've broken a new print campaign targets at millennials, convincing them that it's easy to invest in stock. 

    While these have interesting, different art direction, the jewels and sports cars seem like a bit of an overpromise. The research we've seen shows that millennials want to get out of debt and save, not buy diamonds. This seems lik[Read More]

  • Greenpeace France and 84.Paris Recount a Unique Holiday Message

    by / December 12, 2018 /

    Greenpeace France's new Christmas ad is not your usual holiday spot. "The Handmade Gift" uses stop-motion animation to communicate a message about pollution. A first viewing seemingly shows a little girl concerned about keeping her teddy bear protected from the cold but the end reveals a different story.

    "A Handmade Gift" is the first time the NGO and its agency, 84.Paris, who have been working together for 5 years, have addressed this cause and the goal was "to convey a message about[Read More]

  • ABC of Gender Identity

    by / October 23, 2018 /

    Given the news that the Trump Administration is trying to legislate out anyone not cic-gendered, this book by art director Devika Dalal, an A to Z alphabet book on binary and non-binary genders, was rather timely. It's aiming to help the modern child or adult better understand the world of gender identity and you can buy it on her site.

    [Read More]