BSSP EXPANDS CREATIVE TEAM WITH PAIR OF NEW ACDs

by thesanfranciscoegotist / February 17, 2021 /
Butler, Shine, Stern & Partners (BSSP) announced today its latest senior creative appointments. The agency has brought on Robison Mattei and Will Sands as its newest Associate Creative Directors, effective immediately. Both have held senior-level creative roles at top agencies including TBWA Chiat Day, 180LA and Deutsch.

"We are thrilled about the dynamic, creative talent we've been attracting lately, and Robison and Will are perfect examples of [Read More]
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Noise 13 cooks up a new look for New Age Meats

by thesanfranciscoegotist / October 22, 2020 /
Noise 13 is out with fun new branding for [Read More]
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Funworks goes for some long-form laughs for Assassins Creed Valhalla.

by thesanfranciscoegotist / October 22, 2020 /
Oakland-based Funworks is out with an episodic campaign for the highly anticipated game Assassin's Creed Valhalla, starring comedic actor Brett[Read More]
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BSSP bring us a full on tasty yoghurt spot.

by thesanfranciscoegotist / February 25, 2020 /
Here's the first work for Noosa yoghurt from BSSP. It's full of both bright, bold art direction and some crafty copywriting. Yoghurt doesn't seem like the world's most exciting product, but this does a really nice job of standing out.

“We wanted to keep the playfulness of the noosa brand but elevate it to a more premium position in the yoghurt category. Combining luscious food photography with fun ingredient stories, we’ve created our own colorful and 'Full on Tasty' noosa [Read More]
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barrettSF Captures the Personal Side of Healthcare With Its Newest Sutter Health Campaign

by thesanfranciscoegotist / February 11, 2020 /
Not-for-profit healthcare network Sutter Health releases the second installment of its “1,000 Things” campaign with newly announced agency of record barrettSF [Read More]
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The craziest spot you will see all month.

by thesanfranciscoegotist / February 6, 2020 /
Space horses. Little people. Star Wars AND MC Hammer references. Horrible acting. Even worse computer graphics. And an interstellar "Welcome to Kentucky" billboard.

Settle in. You might want to watch this one a few times in a row.

https://www.youtube.com/watch?v=J08lxz-z5DU
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MERING LAUNCHES “EYEBALLS ARE AMAZEBALLS” CAMPAIGN FOR VSP VISION CARE

by Egotist / February 4, 2020 /
Mering is launching its “Eyeballs are Amazeballs” campaign for VSP Vision Care. Mering handled creative, digital, connected TV, programmatic and social. Look for it running nationally until May 31st.

“The beginning of the decade offered us a unique opportunity to leverage the year 2020 in a clever and relevant way,” said Mark Taylor, Chief Creative Officer, Mering. “The healthcare category can often be dry so we wanted to create a platform that was effective and educational [Read More]
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Claymation Connor McGregor kicks the crap out of his toys for Reebok.

by thesanfranciscoegotist / January 13, 2020 /
What happens when Conor McGregor, the most notorious MMA fighter, slips on a pair of Zigs? Watch and let the action begin. Fun spot. Good music. The claymation thing's been done before for sure, but this one still stands out and does a nice job of showcasing the shoes.

https://www.youtube.com/watch?v=ZnFKOM5LTg0
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