Duncan Channon wants to take us to the forest in new gummy campaign.

by thesanfranciscoegotist / June 17, 2021 /
Who doesn't love Gummy Bears? Which then begs the question, who doesn't love the new “Take Me to the Forest” campaign by Duncan Channon for Black Forest Gummies.

“When life gets crazy, who hasn’t fantasized about crawling into a bag of gummy bears and fruit snacks, and escaping to somewhere less stressful? ‘Take Me to the Forest’ captures this relatable feeling. A bag of Black Forest gummies and fruit snacks is not only a delicious treat but a portal to a peaceful forest w[Read More]
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HOKA ONE ONE Names FCB First-Ever Global Creative AOR

by thesanfranciscoegotist / June 17, 2021 /
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Mekanism and Peloton show that the best workouts are still at home.

by thesanfranciscoegotist / June 9, 2021 /
Look, just because we're finally getting a handle on the pandemic doesn't mean we all want to go back to sweaty, gross gyms. So Mekanism's new Peloton campaign “Nothing Like Working Out From Home” reminds us you can still get a great workout without leaving your home.

“As things opened back up, we saw the opportunity to show how Peloton gives you a killer workout at home so you can enjoy life and never miss a beat," said[Read More]
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barrettSF Creates First Consumer Campaign for Prestige Audio Brand Meyer Sound

by thesanfranciscoegotist / June 9, 2021 /
barrettSF is launching a completely new look and feel for Meyer Sound in the professional audio company’s first retail campaign with an advertising agency.

“Meyer Sound has been a global leader in professional audio for more than [Read More]
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Duncan Channon unites Surf Legend Kelly Slater with Kona Beer’s ‘Bruddahs’

by thesanfranciscoegotist / June 3, 2021 /
Three new spots out for Kona Brewing Co. thanks to Duncan Channon. They've taken their long-running "Bruddahs" campaign and added the greatest surfer ever.

“The ‘Dear Mainland’ campaign has been an unqualified success for Kona, so we were apprehensive about messing with a winning formula,” said Parker Channon, creative director for the campaign, Duncan Channon. “But with surfing in the games for the first time and the chance to work with arguably the greatest surfer ever, we[Read More]
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New Made to Save Campaign by Mekanism

by thesanfranciscoegotist / May 27, 2021 /
The new “Made to Save” campaign from non-profit Civic Nation was created by Mekanism alongside the Creative Alliance, a group of creative agencies, platforms, producers, and influencers. This new campaign, titled “Carla,”�[Read More]
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AB InBev’s Ambev Transforms Trucks Into Drunk Driving Awareness Campaign

by Egotist / May 27, 2021 /
We never knew this, but Brazil is a continental country where a lot of people die in traffic accidents every day. People in big cities see awareness campaigns about the issue, but Brazil is big, so outlying areas don't get advertised to.

In light of this, Ambev, the Brazilian brewing company of Anheuser-Busch InBev, took action and transformed its distribution fleet – one of the largest in the country – into media, starting an initiative able to travel for miles and reach far more[Read More]
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Um…

by thesanfranciscoegotist / May 20, 2021 /
We're not quite sure what to say about this.

https://www.youtube.com/watch?v=MIYGFSONKbk
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