Does anyone get this Visa Olympic commercial?

by thesanfranciscoegotist / February 7, 2022 /
The Olympics have been on for like 4 days and we've seen this Visa commercial 250 times and still don't get it.

What does this have to do with the Olympics? What does this have to do with a credit card? And OH MY GOD WHY WOULD ANYONE THINK A MILLION SKIERS ON A RUN IS FUN???? This looks like a nightmare scenario, not something we'd all enjoy. Also: Why is there a dog on a snowboard - do dogs use Visa? And what about the bobsled? We may be wrong, but we're pretty sure bobsleds don't go[Read More]
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RAF launches new campaign by Engine Creative

by thesanfranciscoegotist / January 14, 2022 /
Engine Creative is out with a spot to raise awareness of the roles available within Britian's Royal Air Force (RAF) Air and Space Operations profession. The spot, directed by David Dearlove, Creative Director at Engine Creative, shines a light on the ever-changing decisions of those who work in RAF Air and Space Operations.

Flight Lieutenant Simon Williams says of the work, “The RAF Air Operations Specialist Recruitment Team collaborated very closely with Engine [Read More]
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R.I.P. David Kennedy, May 31, 1939 – October 10, 2021

by thesanfranciscoegotist / October 12, 2021 /
He co-founded arguably the most influential advertising agency in history. Our condolences to the entire W+K family. Advertising has lost a giant.
[Read More]
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Sky Zero makes its mark in its first major campaign

by thesanfranciscoegotist / September 10, 2021 /
European media company Sky is inspiring audiences to make planet-saving choices as well as putting its own carbon emissions commitment to the fore in the first major campaign for its new Sky Zero brand, and its associated pledge to be net zero carbon by 2030.

The campaign's 60-second animated film, created by Engine Creative and called ‘The Day The Moon Came To Earth’, is quite something to watch.

Leon Jaume, Executive Creative Director at E[Read More]
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AB InBev’s Ambev Transforms Trucks Into Drunk Driving Awareness Campaign

by Egotist / May 27, 2021 /
We never knew this, but Brazil is a continental country where a lot of people die in traffic accidents every day. People in big cities see awareness campaigns about the issue, but Brazil is big, so outlying areas don't get advertised to.

In light of this, Ambev, the Brazilian brewing company of Anheuser-Busch InBev, took action and transformed its distribution fleet – one of the largest in the country – into media, starting an initiative able to travel for miles and reach far more[Read More]
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VSA Partners Serves Up Rare NZ Honey As the Antidote for Ordinary

by thesanfranciscoegotist / April 21, 2021 /
VSA Partners is out with their first integrated global campaign for[Read More]
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Grey launches a global campaign for Volvo on biggest safety challenge we’ve ever faced

by thesanfranciscoegotist / April 7, 2021 /
Grey has created the Ultimate Safety Test campaign for Volvo Cars. After leading the industry in automotive safety for decades, Volvo is now broadening its focus to make sure sustainability becomes as ingrained in the company culture as safety always has been.

“I am very proud to bring the Ultimate Safety Campaign to life”, said Mike Johnstone, Head of Central Marketing & Brand at Volvo Cars. “Sustainability is now as important as safety to us, with clima[Read More]
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Google Stories: “The Bicycling Bookseller” Navigates the Pandemic in Italy

by Egotist / February 22, 2021 /
Creative production company Where the Buffalo Roam (WTBR) recently partnered with Google Brand Studio EMEA on “The Bicycling Bookseller,” a heartwarming story about Mattia Garavaglia, a local bookstore owner in Turin, Italy. The 3 ½-minute film is a story of hope and resilience navigating the pandemic as a small business owner – and how Google Maps helped make it happen.

Mattia’s dreams of owni[Read More]
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