Where the Buffalo Roam produces new, funny spot for Webflow.

by thesanfranciscoegotist / April 14, 2021 /
Oakland-based production company, Where the Buffalo Roam (WTBR), is out with a new spot for Webflow, directed by Brian L. Perkins.

“It’s a spot for designers, but anyone who’s ever tried to make a website or use subpar software will get it,” says Perkins. “Bad software won’t let you do even the simplest things. It breaks your mind. If the real world operated like that you’d go crazy. So, the message is, you don’t have to live like this. Webflow removes the senseless [Read More]
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BSSP and Blue Shield of CA help push vaccine adoption.

by thesanfranciscoegotist / April 14, 2021 /
Butler Shine Stern & Partners (BSSP) and Blue Shield of California (BSC) are rolling out a campaign that is one of the most important things facing the world right now - getting vaccinated for COVID-19. Of course with all the misinformation surrounding COVID-19, BSSP really n[Read More]
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Duncan Channon Creates New Director of Account Management and Operations Role for Jamie Katz

by thesanfranciscoegotist / April 7, 2021 /
Duncan Channon has named Jamie Katz as the agency’s first director of account management and operations. Katz previously served as director of account management – heading up the agency’s 14 person account department and leading key client [Read More]
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In “Made to Save”, Mekanism helps get out the vaccine word.

by thesanfranciscoegotist / April 7, 2021 /
While more and more of us are getting vaccinated, the COVID crisis is far from over. So the Creative Alliance, with the help of Mekanism, has just put together a thoughtful new COVID-19 vaccination campaign called “Made to Save” (President Obama tweeted about it.). The creative work of “Made to Save” showcases all that vaccines can save including jobs, family gatherings, sports, events, traveling - and lives[Read More]
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Who doesn’t need a Thinking Cap?

by thesanfranciscoegotist / March 30, 2021 /
If you're concepting, put on your thinking cap. Where do you get a thinking cap, you ask? Well, right here - from our friends from Holiday Matinee. (They've got a bunch of other fun stuff on the site, too.)
[Read More]
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Mekanism created the ultimate “familiar first date” for Jose Cuervo.

by thesanfranciscoegotist / March 30, 2021 /
Mekanism and Jose Cuervo are out with a new campaign - “Date More Human” which pokes fun at online dating. You know the drill: half the time you're not even sure a profile isn't a bot trying to scam you; the other half of the time you're awkwardly trying to get to know someone over Zoom.

So Mekanism used AI technology to show how two actual chatbots on a “date” would sound.

The team fed survey[Read More]
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PJ Pereira pens a “farewell to a shining light” – Molly Parsley

by thesanfranciscoegotist / March 24, 2021 /
We here at the SF Egotist are gutted. We just read PJ Pereira's beautiful "Farewell to a Shining Light" article about the death of one of our favorite people, Molly Parsley, who passed away due to unknown causes last week.

Molly was such a beacon of posit[Read More]
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Senior Engineer and Sound Designer Joel Hopper Joins One Union Recording Studios

by thesanfranciscoegotist / March 23, 2021 /
One Union Recording Studios has hired Senior Engineer Joel Hopper. Hopper brings 18 years of experience in the advertising and recording industries and most recently served as re-recording mixer, sound designer and picture editor at Barrell House, the in-house production unit at Bay Area ad agency Pereira O'Dell.

One Union’s been on a hiring spree senior, after it hired Senior Engineer Eduardo Mendoza in January. John McGleenan, the company’s president, says the stud[Read More]
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