Mekanism just dropped its latest animated spot for OK Cupid
by thesanfranciscoegotist / January 22, 2021 /
Nice animation style. We dig the look of this new spot from Mekanism.
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Mekanism’s new work for Cricket Wireless
by thesanfranciscoegotist / January 19, 2021 /
Cell phone carrier Cricket Wireless is helping customers kick off the new year with some new connections in their latest campaign by creative agency Mekanism. So long to the notion of ‘no new friends’ in 2021.
The campaign titled “Anyone Can Be A Friend” takes inspiration from the increased need for connection and support from friends and family, while showcasing Cricket's Refer a Friend program.
"This project was a g[Read More]
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Two fantastic things: A short week and a new job opportunity
by thesanfranciscoegotist / January 19, 2021 /
What's better than a 4-day week? How about a 4-day week starting with a new job opportunity. Check out this Creative Project Manager gig at a great local design shop. If you're looking to start off 2021 with a new job, apply to this one quickly.
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In Memory of August de los Reyes: Chapter President 2018-2020
by thesanfranciscoegotist / January 19, 2021 /
August de los Reyes, inclusive design pioneer and AIGA San Francisco chapter president, passed away December 21st due to Covid complications.
August was a was a champion for design that is meaningful, inclusive and humane and he demonstrated his beliefs in his day to day professional and personal life.
His career spanned 25 years with roles as Head of Software Design at Microsoft for Xbox, Head of Design at Pinterest, Director of User Experience at Google and most recently Chi[Read More]
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Duncan Channon brings us some new InnovAsian Occasions
by thesanfranciscoegotist / January 15, 2021 /
Some Friday creative news: there's new InnovAsian Occasion creative out by Duncan Channon. The TV spots are more executions in the ‘That’s an InnovAsian Occasion’ campaign first launched in February 2019. Duncan Channon tells us InnovAsian has seen sales lift 52 percent and grown its market share 2.6 percent, so these spots are getting results in addition to laughs.
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Avocados and Coconuts Signs Director Matthew Palmer
by thesanfranciscoegotist / January 11, 2021 /
Creative production company Avocados and Coconuts has signed director Matthew Palmer. Palmer has helmed campaigns for Allbirds, GE, Accenture, Keurig, and Le Creuset, and music videos for such artists as Sam Fischer, Y.S.A.. and Night Hikes. His documentaries and short films have earned him recognition in the Saatchi & Saatchi New Directors Showcase at Cannes, as well as six Vimeo Staff Picks.
“What drew me to Matt’s work was his versatility and ability to tell a great story i[Read More]
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Duncan Channon lets smokers know it’s ok to fail.
by thesanfranciscoegotist / January 11, 2021 /
With COVID-19 causing record numbers of people to attempt to quit smoking or vaping, the California Department of Public Health’s CA Tobacco Control Program is launching a new campaign that normalizes the reality that failing is part of the quitting journey, and encourages people to get help.
Created by [Read More]
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BSSP’s “Cultural Vortex” Brings Us The Most Interesting Moments of 2020
by thesanfranciscoegotist / December 16, 2020 /
Butler, Shine, Stern and Partners (BSSP) just announced the results of its "Cultural Vortex” study. In a year overflowing with “interesting” moments and headlines, BSSP set out to find the ones that captivated us beyond the biggest and most obvious forces of the year: COVID-19 a[Read More]
