by thesanfranciscoegotist / September 11, 2019 /
We've only heard one half of this story, but it looks pretty bad. The co-founder of men's health startup Roman has written a cheeky Medium post outlining all the ways his competitor, Hims', ripped off their website.
Founder [Read More]
by thesanfranciscoegotist / September 9, 2019 /
Hero Digital today announced the appointment of Patrick Frend as its first President. He joins Hero Digital from consulting and creative agency GALE Partners where he served as Managing Director. Prior to his current position at GALE, Frend spent 18 years at Razorfish.
“Patrick’s leadership will be instrumental in driving our evolution. His high energy and passion are matched by his breadth of experience across client strategy, agency strategy, people leadershi[Read More]
by thesanfranciscoegotist / August 29, 2019 /
by Egotist / August 2, 2019 /
Intel is bringing office humor to the data era with its new “No Debate” campaign, created by Doremus/San Francisco.
"B2B technology marketing is consistently boring,” said Brett Barash, Director of Intel’s Global Creative and Experience Group. “We’re using humor to cut through the noise and show that Intel is the smart choice for real-world workloads in the cloud.”
“Tech decision makers are incredibly smart and generally hate marketing,” said Joe McCor[Read More]
by thesanfranciscoegotist / July 31, 2019 /
Real Ale Brewing Company (RABC) has launched its latest beer - Firemans Light - and SF shop Partners in Crime is out with marketing for the beverage.
The campaign features the tagline, ‘For All Y’all’ and includes an online film, animated videos, website, print ads, in-store signa[Read More]
by thesanfranciscoegotist / July 25, 2019 /
As July comes to a close, the NFL season is right around the corner, which means The Egotist team (and lots of you all) are gearing up for Fantasy Football. That makes perfect timing for ESPN to launch its “1+1 = ESPN Fantasy” campaign – created by BSSP – to show core NFL fans that when it comes to having fun with friends and family, the formula is simple. Friends + Football = ESPN Fantasy Football.
Said Seth Ader, VP of ESPN[Read More]
by thesanfranciscoegotist / July 19, 2019 /
by thesanfranciscoegotist / July 19, 2019 /
EVB announced today the debut of the agency’s first major work for Panda Express. Comic-Con initially seemed like an odd place to launch the 11-week campaign, but the more we thought about it, the more it made sense.
The concept features a cute (but very mighty) “spokespepper,” Pep-Pep the Sichuan Wonderpepper, who needs their help traveling 11,888 miles from Chengdu, in China’s Sichuan Province, to Rosemead, California (where Panda Express is headquartered[Read More]
