Manifold Announces First Ever Experience-Based Concept NFT

by Egotist / March 12, 2021 /
Today, Manifold is announcing that it has released the first ever Experience-based Concept NFT.

What's an NFT you ask? Think of it like a digital file with a unique, often limited-edition, fingerprint (courtesy of Blockchain). An Experienced-based Concept NFT is a blueprint or DNA of an idea, a digital representation of a creative concept.

Manifold’s Experience-based Concept NFT is titled “VORTEX." It's available today on OpenSea and here's what they told us about [Read More]
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Disability-inclusive housing startup The Kelsey launches new identity and website

by thesanfranciscoegotist / March 8, 2021 /
The Kelsey, a non-profit that centers on housing experiences of people with disabilities, has launched a new brand identity that signals its disability-inclusive approach to housing and its community partnerships. Created in collaboration with San Francisco design studio [Read More]
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Portal A Adds Four New Partners as Company Invests in Second Decade of Growth

by thesanfranciscoegotist / February 4, 2021 /
Ten years after launching as a creative company focused exclusively on premium digital content, Portal A has named four executives[Read More]

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Noise 13 cooks up a new look for New Age Meats

by thesanfranciscoegotist / October 22, 2020 /
Noise 13 is out with fun new branding for [Read More]
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NEW BRAND AI FIRM, B R A I V E, LAUNCHES IN SAN FRANCISCO AND NYC

by Egotist / August 25, 2020 /
The new brand artificial intelligence agency B R A IV E recently launched in San Francisco and New York. The firm, which helps companies create synergy between their brand and AI strategy and execution, was created by Co-Founder, Head of Strategy Trace Cohen and Co-Founder, Head of Technology Joe Kleinschmidt, in partnership with Venables Bell + Partners.

“Research predicts that 95% of interactions between consumers and businesses will be AI by the year 2025,” said Trace Cohen. �[Read More]
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Rule of 3 and Parametric Launch Asset Manager’s First Advertising Campaign

by thesanfranciscoegotist / August 6, 2020 /
Rule of 3 has teamed up with Parametric Portfolio Associates LLC to launch the Seattle-based investment manager’s first ad campaign in its 30-year history. Targeted at wealth managers and financial advisors, the campaign is built around a new tagline for Parametric: Custom to the core.

Bindu Sutaria, Head of Marketing, Parametric, said: “The concept of what is now being called ‘direct indexing’ has been around for decades, but [Read More]
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LIFESTYLES APP MAKES CONDOMS CHEAPER AS STIS RISE

by thesanfranciscoegotist / July 29, 2020 /
Just like playing the market, playing the field comes with risk. That’s the creative spark behind a new stock market-inspired platform from FCB/SIX for sexual wellness brand LifeStyles. The project, called “Publicly Traded,” uses real-time Australian search activity around sexually transmitted infections (STIs) to generate “stock” chart visualizations — which drive dynamic online pricing for its products, making condoms more affordable when transmission is on the[Read More]
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Sutter Health and barrettSF Find Reason to Celebrate Life During the Pandemic

by thesanfranciscoegotist / July 14, 2020 /
barrettSF has created a new advertising campaign for Northern California health care provider Sutter Health that aims to extend a message of hope at a time when optimism is greatly needed.

“We're several months into COVID, and peopl[Read More]
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