by thesanfranciscoegotist / October 12, 2018 / ARGONAUT has announced the promotion of Katie Miller as its first-ever Chief Marketing Officer. Prior to taking over as CMO, Miller had been serving as the Head of Brand Management and New Business at ARGONAUT. “We’re really excited to announce Katie’s new role as ARGONAUT’s first-ever Chief Marketing Officer,” says Robert Riccardi, ARGONAUT CEO. “Katie has been at ARGONAUT since just[Read More]
by Egotist / October 12, 2018 / San Francisco design firm Noise 13 branded the future of technology for Sysdig, an open source tech firm that provides monitoring and security for data containers. Noise 13's objective was to visualize the virtual—building a brand of highly technical digital products that’s brainy, but relatable. They created a visual system, including iconography and a full library of patterns and illustrati[Read More]
by Egotist / October 12, 2018 / Bay Area-based branding firm Personify was tapped to infuse the new Silicon Valley boutique Park James hotel with a distinct personality rooted in its quaint, yet forward-thinking Menlo Park neighborhood heritage. Along with branding, the identity, print and digital collateral for Park James Hotel and its Oak+Violet restaurant, Personify designed a suite of details including the entire hotel colo[Read More]
by Egotist / October 12, 2018 / Honey Bunches of Oats - one of the favorite cereals in the Egotist headquarter's kitchen - has launched a new national campaign – the first work from recently-appointed AOR ARGONAUT. In the integrated campaign, “Rhymes with Delicious,” brings beloved, long-time spokesperson Diana Hunter back to the small screen after her retirement last year with a cameo in the launch spot, Bowl Spoon Action[Read More]
by thesanfranciscoegotist / October 12, 2018 / barrettSF concludes its campaign for the WWE 2K19 video game with a video showcasing prolific WWE Superstars. The commercial is the last in a series of four, all of which are tied together with the “Never Say Never” theme. You probably saw the prior three ads showcasing WWE Superstars “Rowdy” Ronda Rousey and Daniel Bryan, as well as former WWE Champion Rey Mysterio. But, in this final c[Read More]
by thesanfranciscoegotist / October 10, 2018 / Hub Strategy and Communication just launched new US marketing efforts for global education company VIPKid with a re-brand and an integrated campaign. The city-by-city launch approach was led by Dallas/Forth Worth and most recently went live in Atlanta. Hub was hired to re-brand the company’s U.S. presence including messaging, visual identity, brand personality and all go-to-market materials. Hu[Read More]
by thesanfranciscoegotist / October 10, 2018 / Crazy dreams don't have an age limit. Just ask Marjorie. [Read More]
by thesanfranciscoegotist / October 10, 2018 / These days it's really tough to out-crazy today's political climate. Add in the fact that the show's lead character gets killed off between seasons when the lead actor gets accused of numerous sexual assaults and the bar is mighty high to clear. But man, does it look like Netflix did or what? [Read More]
