ARGONAUT is out with a new national campaign for Honey Bunches of Oats that's an evolution of their previous ‘Rhymes With Delicious’ campaign. This is the second major, integrated campaign to come out of Post & ARGONAUT’s partnership – the agency also works with Post on licensed branded cereals including Hostess Honey Bun and the recently launched Hostess Twinkies Cereal.
Three new TV spots by Duncan Channon for Upwork feature a spirited spokesperson who tours viewers through dynamic workplaces that are more flexibly staffed than they appear at first glance. It's the first national campaign for the freelancing pl[Read More]
Political advertising is... well... ugh. (For the most part.) But Joe Biden has actually been cranking out some decent spots in his run for President. Take this latest one where he turns Donald Trump's attacks into a selling point for Biden's bid at the presidency.
The rest of the spot is nothing ground breaking, but the concept is a good way to make hay out of what could be a liability.
Some good early 2020 news: Firewood was named to Ad Age's Best Places to Work 2020, a ranking of the top 50 workplaces in advertising, marketing, media, and ad tech. Firewood is ranked 13th of the top 25 companies with more than 200 employees.
Agencies considered for the list were evaluated on the importance of six key satisfaction areas: company culture, employee benefits, employee development, company environment, employee engagem[Read More]