by thesanfranciscoegotist / December 13, 2018 / Yesterday we gave you the first of Heat's "What I learned this year" submissions. Well today we have the second one. This look back on 2018 comes from Kalee Abella, Senior Art Director at Heat. (Kalee also did the illustration.) Enjoy! In the creative industry, it's easy to feel like your ideas are constantly getting killed, that time is being wasted on projects that you feel like you’re[Read More]
by thesanfranciscoegotist / December 13, 2018 / We're not crying! You're crying! (What this has to do with a European bank, we have no idea though.) https://www.youtube.com/watch?v=Icx7hBWeULM[Read More]
by thesanfranciscoegotist / December 12, 2018 / Heat went above and beyond in their "What I learned thus year" submission - they sent two. The first one is from Melissa Ploysophon, Senior Art Director, who drops some good knowledge - especially about the dogs. Give this one a read, then check back tomorrow for another piece from a Heat Senior AD. Some *maybe* relevant things I’ve learned this year: Don’t plan a trip to Haw[Read More]
by thesanfranciscoegotist / December 12, 2018 / Greenpeace France's new Christmas ad is not your usual holiday spot. "The Handmade Gift" uses stop-motion animation to communicate a message about pollution. A first viewing seemingly shows a little girl concerned about keeping her teddy bear protected from the cold but the end reveals a different story. "A Handmade Gift" is the first time the NGO and its agency, 84.Paris, who have been working t[Read More]
by thesanfranciscoegotist / December 11, 2018 / Scott Gardner, CEO at Liquid Agency is our next "What I Learned This Year" piece. He talks about hitting reset, rethinking that you've done, and re-examining what your company stands for. Give it a read. This has been a year of changing business climates and evolution and if there’s one thing I learned this year, it’s that business, brands, companies, even leaders, have to hit rese[Read More]
by thesanfranciscoegotist / December 11, 2018 / Sure, the scenarios are mildly entertaining. We all chuckled at Christmas Redwood. But what does any of this have to do with Mint Mobile? You could bookend any product around the middle 20 seconds of this spot. https://www.youtube.com/watch?v=6D1aP_a6nrg[Read More]
by thesanfranciscoegotist / December 11, 2018 / Joe Lindquist mashed up Ray Liotta's Chantix with scenes from Goodfellas. The result is amazing - almost like this was meant to be. https://www.youtube.com/watch?v=wgM0OMTiVOw[Read More]
by thesanfranciscoegotist / December 10, 2018 / Welcome back to the work week. We'll try and make your Monday a bit better with the latest "What I learned this year" from Goodby Silverstein & Partners' Associate Creative Director Caroline Cappelli. She learned a few things while taking a 3-month break from advertising. This year, I did something a little bit unconventional. I took a three-month break from advertising to travel around[Read More]
