Lil’ Wayne and friends star in awesome Ghost Recon trailer created by ARGONAUT.

by / September 19, 2019 /

Ubisoft has tapped ARGONAUT to help launch its latest game title, Ghost Recon: Breakpoint. A five-minute epic trailer called “Squad Up with Lil’ Wayne” kicks off the biggest launch in Ubisoft history.  

When asked about the partnership and resulting work, Hunter Hindman, ARGONAUT Founder and Chief Creative Officer said: “The opportunity to work with the likes of David Leitch and Lil’ Wayne to bring to life the amazing, next chapter of Ubisoft’s G[Read More]

Camp + King copywriter Michael Reiner’s newest film is out.

by / September 18, 2019 /

Michael Reiner, a copywriter at Camp + King, has just premiered ‘Kamika’s Letters’, a 4 minute film about Kamika Hebbert.

"Kamika grew up in Foster Care, as her parents, siblings and cousins were repeatedly incarcerated over time. She now works in the Foster Care system, teaching Foster kids about believing in themselves, writing down their experiences, and teaching those of us outside of this “system” about its effect on a huge part of our population."

Rein[Read More]

Sir Kensington’s Surreal First-Ever Brand Campaign

by / September 18, 2019 /

Sir Kensington’s, the food company known for its line of certified non-GMO condiments and dressings, just launched its first brand campaign— led by a 60-second web film and OOH in San Francisco.

The campaign is built around the idea that while food culture has experienced a revolution in the last few decades—where people care more than ever about the quality, source and flavor of their food— condiments and dressings have been grossly overlooked. “It's always been our mission[Read More]

VB&P and Overdose Lifeline Launch #ChooseEmpathy Movement

by / September 17, 2019 /

Overdose Lifeline and Venables Bell & Partners have launched an effort called #ChooseEmpathy today, in connection with National Recovery Month. #ChooseEmpathy aims to create greater understanding of the truths of addiction and lessen social stigmas around the disease and those affected by it. 
 
The original inspiration for #ChooseEmpathy came from VB&P’s annual Fearless Project, an internal competition which encourages bold thinking and funds the winner[Read More]

Visit CA – Born To Be Wild

by / September 17, 2019 /

Independent agency MeringCarson is bringing the California road trip experience to life in a new campaign for long-time client, Visit California. The campaign will launch in the U.S. with a 45-second online TV spot entitled “Born to Be Wild,” set to the enduring Steppenwolf song of the same name. Companion 6-second spots, out-of-home, and cross-channel digital activations will echo the message of “Born to Be Wild,” while establishing a set of governing principles that bring to life th[Read More]