ARGONAUT has some news: They've brought on Jon Drawbaugh as its new Head of Production. Jon has held senior-level production roles at some big-name agencies including R/GA, Wieden+Kennedy, Arnold Worldwide an[Read More]
Everyone's freaking the fuck out over Ad Age's recent article discussing how Chase Bank is now using Artificial Intelligence-created copy instead of human-created copy because it performs better. One example was:
“Access cash from the equity in your home.” versus “It’s true—You can unlock cash from the equity in your home.” The second, better pe[Read More]
Intel is bringing office humor to the data era with its new “No Debate” campaign, created by Doremus/San Francisco.
"B2B technology marketing is consistently boring,” said Brett Barash, Director of Intel’s Global Creative and Experience Group. “We’re using humor to cut through the noise and show that Intel is the smart choice for real-world workloads in the cloud.”
“Tech decision makers are incredibly smart and generally hate marketing,” said Joe McCor[Read More]
SF-based animation & production company Laundry has hired Monica Reimold as Executive Producer. She was most recently Executive Producer at creative design studio Ranger & Fox and has spent hime at Psyop, Tool of North America, Serial Pictures, and GARTNER.
“Bringing on Monica marks an exciting new chapter in our San Francisco studio,” says James Sweigert, Laundry Managing Director. “She is one of those rare finds whose enthusiasm and experience in production and busines[Read More]
We love writing stories about advertising people who go beyond the agency and work to make the world a better place. That's why we were so psyched to hear that Venables Bell & Partners Founder and Chairman Paul Venables was starting a non-profit that focused on creating generational change by investing in the education of Santal children in West Bengal. We talked to Paul about his vision for Tribe Rising India, why he chose this particular path, and how we can all help. --[Read More]
Bonfire Labs has just announced a new ownership structure led by current partners Chris Weldon, Mary Mathaisell and Jim Bartel. The announcement comes on the heels of the retirement of Lisa Hinman and John Crossley, the last of the original founders.
“Lisa played a crucial role in our company’s history and it’s the intention of the current partners to continue the 30 year legacy that she helped establish and make sure that the intimate, boutique feel of Bonfire continues,” Mat[Read More]
Agency Spy is reporting that BSSP and new(ish) CCO Matthew Curry have split. Apparently "differences in management style" and culture fit led to the departure.
Curry had joined the shop 10 months ago, coming over from 72andSunny in Los Angeles. His departure means agency co-founder John Butler will step in to oversee creative while the search for a new [Read More]